But how do you get to know your audience, and why is it so important to do so? In technical writing, your audience is often going to fit into one of the following categories: This is important because the way you write your document is determined by the scope of your audience. The general rule is the less the audience knows, the less technical your document will be.
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Use of this site constitutes acceptance of our terms and conditions of fair use. This section outlines the concepts of technical writing audience centered awareness and user-centered design, provides examples of these ideas, and it contains a glossary of terms.
In the last twenty years, two important ideas have developed that help professionals compose effective workplace writing: Rhetorical awareness User-centered design also known as the reader-centered approach.
Rhetorical Awareness The idea of rhetorical awareness for workplace writing includes the following concepts: Workplace writing is persuasive. Purpose why the document is being written, the goals of the document Audience who will read the document, includes shadow readers-unintended audiences who might read your work Stakeholders who may be affected by the document or project Context the background of and situation in which the document is created.
Through rhetorical awareness, professional communication has shifted from a genre-based approach, which focused on learning and reproducing forms or templates of documents, to thinking about the goals and situations surrounding the need to write.
While professional writing still uses reports, white papers, etc. User-Centered Design The idea of user-centered design includes the following concepts: Always consider and think about your audience Consider your readers based on: What information do your readers expect to get?
What can be provided to your readers? Who, specifically, is reading the work? Is the audience part of the decision making process?
Will stakeholders read the work? Or is the audience a mixture of decision makers, stakeholders, and shadow readers? What organizational positions does the audience hold and how might this affect document expectations? What are your readers planning to accomplish?
What should be included in your documents so that your readers get the information they need? For what type of situation do the readers need this information?
Identify information readers will need and make that information easily accessible and understandable User-centered documents must be usable, so consider how the document will be used rather than just how it will be read. The MLA information must be easily accessible, so the author can find, read, and understand it to begin writing Make your documents persuasive see Rhetorical Awareness above.It is your responsibility as the writer to provide your readers with clear and easy access to needed information.
To do this you need to know the needs of your reader and create a well-designed document (using headings, subheadings, markers, and white space). Technical writing is an audience-centered means of communication that provides a reader with clear and easy access to information. In the business world, time equates to profit, and profit is the force behind all business interaction.
Audience Analysis: Building Information About Your Readers Brought to you by the Purdue Online Writing Lab (urbanagricultureinitiative.com) By H. Allen Brizee and Kety A. Schmaling “Audience Analysis: Building Information About Your Readers” discusses your. Technical writing follows a development lifecycle that often parallels the product development lifecycle of an organization: Identification of needs, audience(s), and scope.
Audience-centered communication is a type of communication when a speaker analyzes the audience to determine the content, language usage, and listener expectations.
It allows effective. When discussing Audience Analysis, David McMurray points out that, “for most technical writers, this is the most important consideration in planning, writing, and reviewing a document. You “adapt” your writing to meet the needs, interests, and background of the readers who will be reading your writing.